Digipak Final Product

This is our final version of our digipak.

Rear View:

Front View:

Unfolded View:

Front Page:

Back Page:

Inside Page:

CD holder page:

Digipak Disc Page

For our final page we would have to create space for the disc to go. We decided that we could use a picture that gave the owner of the digipak a first person view of the microphone. We felt this would be a nice conclusion to the digipak as it would once again keep up the theme of the performance of the band being most important amongst the digipak. When the CD is removed the image of the microphone would go hand in hand with the fact some people may want to sing along with the lyrics and this image would encourage this.

Digipak Inside Page

For our inside page we decided to focus on having a picture of our lead singer. The lead singer of most bands is considered the front man for the band, the one that receives most media attention. Once again we looked through the several photo's that Tom took and found a great picture of our lead singer giving a great pose to the crowd. We chose to use the picture for the inside picture as the image would once again give the impression to the consumer that the band are renown for their live performances which can be seen in the video, front cover and back page of the digipak.

Digipak Back Page

Our plans for the back page of the digipak was always to have a picture of the band. In every filming session Tom was always on hand with his camera taking excellent pictures and for our back page we would yet again use one of these pictures.

The immediate response we got from our original back page was that the layout and background were very good. Once again the picture had been edited to black and white with a red tint. We instantly noticed that the font that read 'Foo Fighters' had to be changed to match the font on the front apart from that we were pleased with our back page.

We changed our font to match the front cover and also decided to move the copyright agreement into a more corner based position as it looked out of place in our original effort.

Digipak Front Cover

We did originally have the idea of using a motorway at night as our front cover background, however after looking at the pictures that Tom took during filming we saw that we had good enough pictures to edit them into potential front covers. Going through the pictures we saw that we had a great side angle picture and there was enough room to put in a guitar which would really help put across what genre the music on this album is from. Above was our first design of the digipak front cover which Tom created after got the pictures we wanted.

Going through the pictures we saw that we had a great side angle picture and there was enough room to put in a guitar which would really help put across what genre the music on this album is from. Above was our first design of the digipak front cover which Tom created after got the pictures we wanted.

After Tom created the digipak front cover we started to ask for some audience feedback and once again our classmates all liked the front cover but they felt the font was letting it down. This was the same problem on the magazine advert so we decided to use Foo Fighters actual font on this album as they had used this font on some of their previous album. After changing the font to what Foo Fighters have used the front cover looked more realistic and more like something you would expect to see on the shelves in HMV. However I discovered it wasn't only Foo Fighters who use the same font on more than one album, another well-known band also does this. Oasis have used the same font/emblem for no less than five albums. Below you can see that there are five albums each with the Oasis emblem on them and they can be found in the corners of the cover.

Magazine Advert Final Product

This is the final product of our Magazine Advert.

Magazine Advert Construction

When turning up to a lesson early one day I saw that group member Alex had also been practicing a magazine advert. Although he maintained it was only a practice the rest of the group encouraged him that this was perhaps our best idea of a magazine advert. All that was left to do was to get some feedback from our classmates again, who were also our target audience.

The advert above kept within the continuity we chose through all three tasks which was to add a black, white and red colours to all tasks. This advert has clearly stuck to this in a very coordinated way with black being the background at the top of the page with a red coloured font. When the background was red the font colour was white which meant all three colours would stand out and still make the advert look neat. The only problem we had from our audience feedback was that they didn't like the font for the date, the digipak name at the top of the page and the name of the band underneath the digipak. However we were all pleased that our audience liked the advert as a whole and the changing the font was going to be time consuming.

To change the font problem we would have to think of the best solution to get the highest amount of marks possible. We then had an idea of using the same font used on previous Foo Fighters album would help the advert look more like real magazine adverts. Below is the font from two previous Foo Fighters album, the one on the left is from the album Foo Fighters and the one on the right has become the Foo Fighters emblem. By using the same font associated with Foo Fighters we decided to ditch the idea of having the album name of the poster as the digipak photo would be sufficient enough. All that was left to do was change the release date, and we changed it by putting an 'out now' title at the top of the page rather than on the bottom.

Practice Magazine Advert

To make our magazine advert we would use the software called Photoshop in which to construct our magazine. I started to practice making a magazine advert on Photoshop and below shows how.

The picture above was taken to be used as the background and i feel it is a very effective background. The turned the picture black and white then changed the contrast and brightness before adding a tint of red. The black, white and red effect was used to help blend in the digipak when it is finished because across all three tasks we have added this effect.

The screenshot above shows the advert half completed with the title in position and the stores where you can purchase the album at the bottom. I have also put in a short review that you can see on many other magazine adverts. I have chosen to use Q magazine as the source of the quote as this is one of many magazines that have the audience we want to target.

This was the finished product from my practice at making an advert. I instantly feel that the digipak is what stands out most which was the idea as that is what we are advertising. I have also put in more reviews from NME and KERRANG! who, once again, both have the audience we wish to aim our product at. However after showing a few classmates we had one piece of feedback that was shared by everyone who saw it. Our audience felt that it looked more like a film advert rather than a music album advert. Although this was only a practice we now knew how to create a better advert than the one above.